Strategies, Tactics, Operations for Achieving Dealer Excellence
The definitive “600” world class dealer best practices to help build your business
Best Practices are the policies, programs and procedures implemented by high-performance, high-profit equipment dealers world-wide. Your challenge is to review and audit each area of your business. Which “Best Practices” should you adopt? Which have highest priority in your efforts to increase profitability, reduce cost, increase market share, build and strengthen your organization?
The Definitive “600” is available for purchase today in Walter McDonald’s latest book, Strategies, Tactics, Operations for Achieving Dealer Excellence.
Strategies, Tactics, Operations for Achieving Dealer Excellence is the second volume in McDonald’s Master’s Program in Dealer Management. It is the companion to his highly regarded text, Achieving Excellence in Dealer/Distributor Performance.
Strategies, Tactics, Operations is the Comprehensive Guide to building Revenue Center management strengths. McDonald provides a roadmap to deploy highly competitive operations in New and Used Machinery Sales, Rentals Service and Parts.
In addition to The Definitive “600” the text provides a comprehensive Program for “Creating a Strategic Vision.” Included are chapters on Strategic Thinking for Dealers, Determining Best Product/Market Approach, Defining Leadership Roles, Determining Sales and Marketing Investment, Structuring Product Support Investment, Assessing Information Technology Investment, and, Defining Your Succession Plan/Exit Strategy. In conclusion, there are guidelines on How to Build a Big Hairy Audacious (but realistic) Profit Model.
Strategies, Tactics, Operations for Achieving Dealer Excellence is your 564-page Comprehensive Guide to building Revenue Center management strengths and is available NOW for purchase.
Reader’s Guide to Strategies, Tactics, Operations for Achieving Dealer Excellence
The Reader’s Guide to Strategies, Tactics, Operations for Achieving Dealer Excellence also delivers a practical introduction to the text. It guides readers towards a thorough understanding of tools and techniques that are especially valuable to you in your dealer business. Walter details what actions you can take to gain and maintain significant competitive advantage.
At 564 pages, Strategies, Tactics, Operations for Achieving Dealer Excellence is a very comprehensive text. So, please take your time. Walter suggests you read one section and then reflect on the management tools and best practices presented. Use post-it notes to mark pages you would like to discuss with him. Walter would welcome your questions and comments: walt@mcd.winsbystorage.com.
A Special Report on How to Become a More Effective Manager presents the five levels of dealer management knowledge and recommendations on how to move out of the firefighting mode into problem solving.
Industry Leader Comments
“This is a one of a kind culmination of a lifetime’s work. There’s nothing else like it … a crowning achievement!”
Jim Wilson
Jim Wilson worked for 42 years for Caterpillar and Caterpillar related companies in North and South America, Europe, Africa, and the Middle East. As a senior manager, he directed national account programs, industrial marketing, and dealer development and operations, which included appointment of dealers, dealer performance evaluations, performance recognition, and promotion of best business practices. In his last assignment, he retired from Mitsubishi Caterpillar Forklift America as Manager, Dealer Development and worked as part of the core group who helped forge the joint venture.
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